With increasingly sophisticated designs and smart applicator tubes, Alcan Packaging Beauty’s innovations are plain to see

To meet its customers’ growing demand for tubes with more and more advanced features and graphics, Alcan Packaging Beauty constantly thinks up innovative products, processes and services.

Tube designs are becoming more and more sophisticated in every market segment. Because products are launched globally through stronger and stronger brands and the creative codes for luxury products are more and more refined, current trends are for graphics combinations and photo-quality rendering.

Hot stamping is combined with offset printing, pearlized colors mix with flexo gradations, mat finishes work alongside gloss highlights to striking effect and silkscreening joins forces with CTP* to deliver graphics that match anything a label can offer.

That’s why Alcan Packaging Beauty is investing in a state-of-the-art printing machine in France. The new-generation machine can achieve outstanding printing quality in hot stamping, silkscreening and flexography, with photographic rendering and label-standard graphics.

Photographic rendering on laminate tube by 6-colour flexography on flat-tint silkscreen for Caudalie’s “Crème Gourmande” hand & nail cream

New processes for smarter tubes

Applicator tubes have enjoyed a boom in recent years as they offer a packaging solution with application suited to every product.

Since the launch of the “Artist” tube in 2006, Alcan Packaging Beauty has constantly broadened its range of smart applicator tubes suited to the different formulations on the market. Thanks to a brush, pump, bevel or brush, these smart applicator tubes combine comfort with precise application, convenient packaging and ease of use, whether for make-up or skincare, face or body.

A tube for every bulk and application: roll-on tube, dispensing tube, Wellness brush tube, beveled Lipstick tube and of course the Artist brush tube… Watch out for new launches in 2007!

Alcan Packaging Beauty tubes are easy to fill and easy to use. Product delivery rates are high, while consumers fully control application and enjoy outstanding convenience.

To enhance its offering further, Alcan Packaging Beauty offers its customers uniquely focused expertise through specific components (e.g. applicator tips) sourced from Asia via our trading network together with Cebal’s know-how in making and printing sleeves.

This one-stop proposal covers selection and qualification of industrial partners, materials traceability, world-class product quality, logistics management and checks on patent rights.
* The Computer To Plate (CTP) printing process is a new technology for laser-etching negatives. Combined with state-of-the-art tube printing machines, CTP reproduces even the most sophisticated designs to stunning effect. The result is particularly impressive for complex graphics (screens, gradations, photographs, etc.) combined with fine lines (small lettering, multilingual texts etc.).